The Spelling Book by Jane Considine
Education expert Jane Considine’s new book blasts away the cobwebs of outdated spelling traditions and suggests a refreshing approach, which transforms the way it is taught in primary school classrooms.
Our PR campaign called on teachers to adopt new teaching strategies designed to instil a love of words and celebrate the magic of spelling. We developed data-based research to release compelling news stories that generated a much-needed debate around the future of teaching spelling.
We generated national and specialist media exposure with interviews in the Guardian, TES Magazine, Two Mr Ps in a Podcast and Education on Fire podcast and op-eds in Primary Matters and Education Today. The book went on to achieve a 3* Winner award in the English category in the prestigious Teach Primary Awards.
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